Perfect personas

building your brand, business, copywriting, find perfect content writer, freelance, New Zealand, Timaru New Zealand, web content writer, website, writer for hire

Buzzword

Personas. What are they, and why do you need to know about them?

Raise your hand if you’ve ever felt disappointed by the number of customers you attract through your website.

When you analyse your business, you’re hit with the fact that your website, beautiful as it is, just isn’t generating as much new business as you’d like. It’s a necessary tool and can give a hearty return on investment, but for some reason, your website isn’t performing.

Well, there’s good news: making your website user-friendly and the perfect funnel into your business isn’t that daunting. By asking the right questions you can easily determine your customer personas and develop web content that will engage and entertain them– all without fancy software or a huge budget.

Read on to find out why you should determine your customer personas, and when we’re done you’ll know exactly how to find out who your web content should be aimed…

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Behind every successful person there is a successful coach!!

happiness, life coaching

Hopeandhappinesscoach

Recently a friend was talking to me about the work I do, very casually he said “God forbid, if I ever need coaching………”. This prompted me to ask what’s his opinion about coaching?

Thankfully he was very forthcoming and very sportingly accepted his ignorance on the topic. Also the curiosity he showed in learning more about it, prompted this article.

Coaching ignites the insight from your experiences, builds confidence, encourages you to take action and helps you expand your capabilities.

The goal of coaching is to help you bring out your best talents and use your potential to the hilt.

Everyone has the ability to improve, to become better. As coach we use tools and techniques to enhance the thought process and client’s interaction with the world. The coach explores the values and beliefs of clients by asking the right questions, to help them understand what stands between the desired…

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Progress = Happiness

entrepreneurship, Happiness, karabacak, life, mindset, progress, serkan, serkan karabacak

Serkan's Blog

Life is not about watching movies and relaxing all day.

Life is about growth.

It is about being better than the last week, being better the last month and being better the last year. You might have had an incredible year. Guess what? This year can be better.

When you make progress, you are going to feel alive every second.

Make no mistake. You should mind your own business. Your progress is yours. Don’t compare yourself with others.

Remember, social comparison is the thief of happiness. You could spend a lifetime worrying about what others have, but it wouldn’t get you anything.

Progress comes when you tell yourself the truth.

Progress comes when you will feel the uncertainty, but you take action anyway.

Take action towards your goal today.

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The Art of Listening: Talk Less

Ernest Hemingway, listening, Michael Card, talk less, William Lane, word count

The Upside

the art of listening - talk less

Hi. My name is Christian and I suck at listening.

There, I said it.

The late biblical scholar William Lane used to say, “The best way to show someone you love them is to listen to them.” One of his protégés, biblical scholar and music artist Michael Card, certainly remembered that one.

He was right, of course. You show you care about another person by listening to them. By hearing them. When people feel they’ve been heard, they feel valued and validated.

Maybe you’re like me and lots of others. We get a little too thrilled by the sound of our own voices. A little too impressed with our brilliance. So, of course, we must turn such brilliance loose on the world. We do this with lots of words, domination of our conversations, pontificating ad nauseam, etc. We interrupt, assemble responses while the other is talking to us, talk over…

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